What if a search engine would go inside the apps as well and fetch you whatever data you need, from finding places of interest to making dinner reservation at the best rated restaurants?
But apparently that day is not too far, as a US-based company called Quixey is developing similar search engine that can take in queries such as 'Best Thai restaurants in San Francisco' and produce a list of results that take you to the relevant screen or function inside an app. Quixey is now re-lining its 150 employees and $74 million of investment on to the project.
To be precise, Quixey wants the search box on your phone that can take in queries such as "taxi home" and produce a list of results that take you, with a single tap, to the relevant screen or function inside an app.
But that's not the only thing that this search engine can do. According to the MIT Technology Review, the engine can also offer results from apps not installed on a device. So this more than just a search engine, it's also a prompting app. A prototype of the search engine focuses on searching for places to eat and drink.
According to the Liron Shapira, a co-founder of the company, "It does not make sense for people to hunt through a clutter of icons to find the app they need and to have to memorize how to navigate inside each one." Shapira further said, "A search bar is the better way to use third party apps - and the Quixey vision is to put that search bar on every device."
The new search engine that will be launched soon might just challenge Google Search on smartphone. However, this is just in a prototype phase at the moment.