5 features that make Samsung Socializer Messenger a tough competitor against WhatsApp

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Remember Samsung's ChatON messaging app? Many of you might not have even heard about this instant messaging app which failed to gain enough traction in the app space.

Samsung Socializer vs Facebook's WhatsApp

Anyway, Samsung decides to take another chance by releasing a new messaging app named Socializer Messenger, which it claims "will take mobile communications to the next level through its enhanced features and content." The app is available for download on Android's Google Play store.

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There is a plethora of instant messaging apps available for smartphone users. If you wonder how exactly this app differs from others like Whatsapp in competition, here we give you details of features and functionality of the Samsung Socializer Messenger app:

1. Telegram for Android platform

The interesting thing about this app is that it is based on the open source project "Telegram for Android", which lets users to share web apps in a chatroom without additional downloads or installation.

It runs on the Social Web App Platform (SWAP), which is the company's native platform designed at the company's Software R&D Center. Samsung calls the platform to be innovative for developing, distributing and sharing social mobile web apps.

SWAP allows the company to work for content providers, web app developers, and messenger users together.

2. In-built Search feature

The app comes with unique functionalities which other applications like WhatsApp don't offer. It features an intuitive search bar, which allows users to search for new and different web apps that can even be shared with friends. In addition, users can sort the apps by recently used, most popular, and newest, which make searching for apps easier.

3 Supports gaming as well:

The Samsung Socializer Messaging app provides a common platform for chatting and gaming, and features a movable minimize/maximize button to switch between chats and games. So a user does not have to stop a game while chatting on the app, as they can minimize the window and switch over to chat, and tap again to switch back to game.

4. No app installations

The Socializer does not need one to install apps every now and then, as the apps that are available for Socializer Messenger can be used from the chatroom itself, without any additional installing.

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5. Photo and video sharing

Other features in Socializer include a sharing button that lets sharing location as well. Besides, users can share images or videos. It also has emoji icons to for adding fun element to conversations.

Here is how to start using it:

Download the app from here.

Launch the app and provide a mobile phone number.

Do the verification.

Socializer is now ready for use

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