It seems like September 2012 is not only a crazy month for the launch of smartphones, phablets and tablets, but also for cameras. This is evident as Canon, a Japan based camera manufacturer has launched about 3 new cameras in this month alone.
Speaking on the launch Dr. Alok Bharadwaj, Senior Vice President, Canon India said, “It is a proud moment for us in Canon, as we have again proved the world that ‘Canon’ the brand is synonymous with being the pioneer in the field of cutting edge technology. The introduction of the G15, S110 and SX50 HS sets a new benchmark for photography. Latest models are portable genius, these easy to use models offers excellent shooting versatility. With the introduction of the advanced features in these three new PowerShot models, our customers will have the right tools to put their creativity into action and produce images that they will share for a lifetime. We are certain that the new models once again will strike the chord with consumers and will be a huge hit.”
Seiji Hamanishi, ICP Group Head was quoted saying, “At Canon, it has been our constant Endeavour to offer something innovative that excites the customers. With new introductions, we aim to offer the best technology and unique photography experiences. The Launch further reiterates Canon’s commitment to push beyond boundaries in photography space. We are sure that with Canon’s accumulated technology leadership, we will provide better choices and benefits to our consumers.”
It is to be mentioned that recently, Canon has dropped the prices of about 13 digital cameras and 5 DSLRs by about 10% in India creating swirls in the camera market.
As of now, the accurate pricing and availability of these cameras is not revealed by the manufacturer. However, these cameras will be reaching the market within the next month.
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