Sony Launches Cyber-shot HX350 Super Zoom Camera

Sony Corporation, the Japanese multinational conglomerate corporation has just announced the launch of Cyber-shot HX350, which is the follow-up to the HX300 superzoom compact camera.

The new HX350 camera features a back-illuminated 20.4-megapixel Exmor R CMOS sensor and a BIONZ X image processor. The ISO range is set from ISO 80-3200 and can be expanded to 12800 in the multi-frame NR mode. Users get a focal length of 24mm at the wide end and 1200mm at the telephoto end, which is equal to 35mm. The available aperture is f/2.8-6.3.

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Furthermore, with this camera, users can achieve a 50x optical zoom, making it an ideal camera for shooting distant objects and wildlife.

In addition, the HX350 features options like a manual ring for smooth adjustment of zoom and focus plus an easily-accessible mode dial and a custom button for quick adjustment of settings. The camera also has full PASM controls.

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The camera is capable of shooting at 10fps and can record videos up to 1080p at 60fps. Sony's HX350 also comes with a 3-inch LCD display, which can be tilted and has a 921k-dot resolution. In order to prevent the camera from shaking, the HX350 retains the optical SteadyShot feature, which helps keep the video steady. The inbuilt Intelligent Active Mode keeps full-HD videos sharp and blur-free with Sony's proprietary frame analysis technology.

As of now, the new model is announced for the European markets and is said to go on sale for €449 (approximately Rs. 31,836) starting next month.

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