LG World’s Largest 77 inch Ultra HD Curved OLED TV Launched At IFA 2013

When it comes to TV, IFA 2013 has already given a platform to Samsung, Sony and Philips. Apart from IFA, in China Xiaomi launched their 47-inch 3D-capable Xiaomi TV. LG on the other hand has recently outed their latest TV that measures 77-inch which is quite smaller compared to Sony's 84 inch LED TV. But the LG TV is comparatively bigger than the Samsung's 55 and 65 inch Curved UHD TV.

In fact, this is the world's largest Ultra High Definition (or Ultra HD) OLED TV. Like Samsung, the LG TV also comes with Curved OLED display following the footsteps of the company's 55-inch Curved OLED TV, which was first introduced officially just eight months ago at the CES in Las Vegas.

Spanning a total of 77 inches diagonally, the massive screen's IMAX-like curvature fills the viewer's field of vision more completely than a flat-screen TV. The Ultra HD Curved OLED TV combines LG's exceptional WRGB OLED and Ultra HD technology that enables it to produce infinite contrast ratio and resolution four times greater than regular Full HD.

Havis Kwon, president and CEO of LG Home Entertainment Company, at the sidelines in the IFA event said, "LG was proud to be the first company to commercially launch an OLED TV and we are once again setting our sights high with the ULTRA HD CURVED OLED TV," and further added, "This 77-inch TV is proof that we will never stop pushing the boundaries and exploring new possibilities."