Just In
- 2 min ago Realme Narzo 70 Pro 5G Launching in India Today: How to Watch the Livestream? What to Expect?
- 23 min ago Apple's 2024-2027 Roadmap Leaks: New iPhone SE, Foldable Devices, and AR Glasses in the Pipeline
- 23 min ago OnePlus 12R Genshin Impact Edition Goes on Sale in India Today: Check Price, Offers, What’s New
- 13 hrs ago Infinix Note 40 Series Launched with MediaTek SoCs, MagSafe Charging, 120Hz Display: Price, Specifications
Don't Miss
- Finance TCS Block Deal: Tata Consultancy Services Shares In Red, Slip 3.76% In 1-Week
- Movies Animal Actor Babloo Prithveeraj's Ex Talks About Break-Up; We Lived Together But Did Not Marry; Details HERE
- Automobiles All-New Indian Scout Model: A New Chapter Begins April 2
- Lifestyle When Is Masan Holi 2024? Know About Date, And Significance Of Bhasma Holi or 'Holi of Pyre Ashes' In Varanasi
- Sports IPL 2024: Three key signings made by Rajasthan Royals at the auction
- News 15 Prominent Corporate Figures Purchased Electoral Bonds, Reveals Election Commission Data: Report
- Travel Celebrate Lathmar Holi in Nandgaon on March 19: A Colorful Tradition of UP
- Education Microplastics may pose risk to Indo-Gangetic plain: Study
Apple May Bring Newly Released Movies Early on iTunes
Apple wants to bring the movie theater into your living room with rentals of newly released movies.
Is it time to stock up popcorn and beverages in your house?
Well, it might be because Apple Inc. the multinational technology company is now in talks with several Hollywood studios for rights that would allow the company to get an early access to movies. As such, Apple wants to bring new movies to iTunes.
According to Bloomberg, major players in the Hollywood such as 21st Century Fox Inc., Time Warner Inc.'s Warner Bros., and Comcast Corp.'s Universal Pictures have already confirmed that they were looking to offer high-priced, home-video rentals of new movies shortly after they open in theaters.
SEE ALSO: Samsung Galaxy S7 / S7 Edge Get Android Nougat Update: Find Out What's Changed
While Apple has been pressing from one end for a long time, some studio executives have been pushing to allow home rentals as early as two weeks after theatrical debuts and if it happens they may consider a deal with iTunes as one option.
iTunes Role
Interestingly, if such an arrangement is made, then iTunes could stand out in a crowded online market for movies, TV shows, and music. Moreover, iTunes store has helped Apple build a dominant role in music retailing and the company now looks to carve out a similar role in the music and video streaming arena.
Will it be Secure?
On the contrary, with all the debates and discussions that are happening, one of the concerns about iTunes is whether it will be a secure platform for delivering movies that are still in theaters.
While Apple encrypts iTunes video files so they can't be easily duplicated, it's possible to use a camera to record a movie playing on the TV screen. Any leak of the picture that's still in theaters would jeopardize returns for the studios and cinema owners.
SEE ALSO: Relax! Paytm is Now Secure More than Ever
Expect to Pay More
As of now, while the situation is still uncertain, the studios could also end up choosing another technology platform instead of Apple to deliver movies more quickly to households.
However, on the positive side, if such a deal was to take place, chances are viewers at home would have to pay a premium for this type of service since it would take some revenue away from the box office.
For now, all we know is that the studios allegedly want these rentals to be "high-priced," so you should definitely expect to pay more than usual.
Click Here for New Smartphones Best Online Deals
-
99,999
-
1,29,999
-
69,999
-
41,999
-
64,999
-
99,999
-
29,999
-
63,999
-
39,999
-
1,56,900
-
1,39,900
-
1,29,900
-
79,900
-
65,900
-
12,999
-
96,949
-
16,499
-
38,999
-
49,999
-
30,700
-
23,960
-
14,999
-
25,999
-
24,999
-
19,999
-
17,970
-
21,999
-
13,474
-
18,999
-
22,999