Google Analytics is one of the emerging applications and is used extensively with the WordPress plug-in in order to track the user’s Blog easily. It also combines a lot of Meta data.
Google Analytics provides the users with a clear insight regarding the website traffic as well as effectiveness of marketing. Google Analytics is a powerful tool that enhances the users with the analytical solutions with the utmost flexibility and easiness.
WordPress is considered to be one of the most popular open source Blogging tool. It is available for free download. The WordPress widgets make use of drag and drop method.
Users can also rearrange the widgets according to their wish. The WordPress also features the presence of an integrated link management and it also comes with automatic filters as well as multiple categories for the articles.
Now let’s take a close look at the installation steps in order to install the WordPress plug-in on to Google Analytics.
Users will have to delete the existing folders with name either ‘google-analytics-for-WordPress’ or ‘gapp’ from plugins directory
Now again upload the ‘google-analytics-for-wordpress’ onto the wordpress plugins directory
Users will then have to go to the ‘Plugins’ menu that is present in the WordPress
Go to the Settings menu
Select the Options panel
Users will then have to add the users Google analytic account number
Then users can set the settings
Using Google Analytics for WordPress
The installation procedures are quite simple with the help of Google analytics API. Users will just have to authenticate and then select the site they desire to track and that’s it! The procedure is successfully done
Google Analytics offers one of the most reliable and secure tracking code known as the Asynchronous Google Analytics Tracking Code
Users are also provided with the choice of keeping the tracking code in a different location
It also features Automatic Google Analytics site speed tracking
In order to track the outbound links as page views, configurable options are used
It is also possible to track the downloads by means of page views in Google Analytics
In order to track the meta data on pages, custom variables are used in Google Analytics. Supported Custom Variables includes Tags, Year of Publication, and Logged in users as well as author, post type as well as single category
These are some of the uses of Google Analytics for WordPress.We have already discussed about working with countdown widgets in wordpress. Click here to known about this.