In what might be assumed as a response to Apple's Jet black iPhone 7, Samsung the South Korean multinational conglomerate is now looking forward to launching a glossy black variant of the Galaxy S7 and Galaxy S7 Edge smartphones.
While it has been in rumours for the past few days, it now appears that customers may not have to wait for long as Samsung has revealed images of the new colour variant through their official Chinese Weibo account.
In addition, the new smartphone is expected to feature 128 GB storage capacity and will probably hit the stores by next month.
While observing the images, the glossy black variant kind of looks similar to the Galaxy S7/S7 Edge 'black onyx' version which is available on the market. Nonetheless, we also noticed that instead of the matte finish, it is coated with shiny layer paint.
In essence, the most distinct difference of the glossy black color can be seen in the metal frame on the edges. They are now black instead of being silver.
More importantly, the smartphone now looks more appealing and elegant.
On the contrary, by introducing new colors the South Korean company might be trying to promote and boost the demand for the Galaxy S7 and Galaxy S7 Edge in the market. In another case, the company might be trying to fill the gap left by the discontinuation of the "exploding" Galaxy Note 7 which had a negative impact on Samsung's reputation.
Samsung has already introduced a Coral Blue Galaxy S7 in Canada for $1000 CAD (almost Rs. 51,083). With this move, it seems like Samsung is hoping to maintain sales of its high-profile devices.