Google To Showcase Project Ara at MWC 2015 [REPORT]

Earlier this year, Google announced that its pet project - Project Ara - will go live in Puerto Rico.
Now it's believed that Android handset maker Yezz has revealed its plans to support Google's Project Ara module smartphone project.

The company is prepping to showcase its module prototypes at the annual Mobile World Congress Trade show in Barcelona, Spain.

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Google To Showcase Project Ara at MWC 2015 [REPORT]

Yezz claims to have around 100 prototype modules build in factories in the U.S. and China that will be on display at MWC. Notably, there is a dedicated page on Yezz' website. However, it currently only displays a countdown clock with the date of the MWC conference.

Yezz stated (via AndroidCentral):

As module developer, Yezz will collaborate in establishing a viable module marketplace that will allow for optimum customization. The user asserts control in defining their devices, with the option to purchase a fully configured device or upgrading a single module.

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What is Project Ara?

Project Ara is a development effort to create a modular hardware ecosystem--rivaling mobile apps in the pace and level of innovation--around smartphones, with the goal of delivering the mobile internet to the next 5 billion people.

It all starts with an endoskeleton, or "endo," the structural frame and data backbone of the device. The user can populate the endo with "modules," the building blocks that make up the vast majority of the phone's functionality and features. The modules can be easily and safely inserted and removed at any time, even while the device is powered on.

The modules also have user-replaceable covers or "shells," which provide a creative canvas for users to make their phone look exactly as they wish. Ultimately, customers will be able to buy a complete Ara phone, configure one from scratch, or buy additional modules through the Ara Module Marketplace.

Project Ara is a development effort, not an official Google product. Google recently announced that it will begin a trial of Project Ara-based smartphones in Puerto Rico sometime in the second half of 2015.

Read More About google | project ara | news | smartphones | yezz | mwc 2015

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