China-based handset maker Honor, an independent Smartphone brand under Huawei, today announced its entry in the Indian retail market. It's a known fact, that Honor has already gained customers across the country through its online sales partner Flipkart.
To further strengthen its presence in India, Honor partners with Sangeetha, one of the largest mobile phone retailing chain in South India.
Moreover, this association with Sangeetha Mobile will be marked with the sale of one of the bestselling smartphone, ‘Honor Holly' allowing the customers to touch and feel Honor devices.
The alliance will begin with the sale of Honor Holly priced at Rs. 7,999 that would be available in Sangeetha stores; which has a network of 320 stores present across 4 states including Karnataka, Andhra Pradesh, Tamil Nadu and Kerela with 60% of the stores present in Bangalore.
To celebrate this, the smartphone would be available at an inaugural offer of 20% cashback, also allowing customers to get a brand new reliance dongle along with the phone at an additional 1 rupee.
Commenting on this, Mr. Allen Wang, President of Consumer Business Group, Huawei India said, "We are overwhelmed with the response we have received for our Honor smartphones and especially for Honor Holly."
He further added, "To reinforce our commitment towards our customers in India we have decided to introduce Honor Holly in brick-and-mortar retail shops where customers can get a hands-on experience of our smartphone. We are glad to exclusively partner with Sangeetha mobiles as they have a strong market in southern market in India. "
Mr. P.Sanjeev, Director-Device Sales, Huawei India said, "This association will help us serve a larger customer base, especially those like the touch and feel experience of good before taking any purchase decision. This association further reiterates the importance of India as its priority market for us."
Commenting on the tie-up Mr. Subhash Chandra, Managing Director, Sangeetha Mobiles Pvt Ltd said, "We look forward to a long-lasting association with Honor."
He continued, "With this association, our customers will be able to enjoy privileges of our 41st Anniversary Sale which presents exciting offers on Honor products and the Happiness Pack that covers aspects like liquid and physical damage, theft, extended warranty and pick up and drop service for the Honor devices."
Apart, Honor recently announced the launch of http://www.hihonor.in, an exclusive online platform for consumers to get a first-hand understanding of Honor smartphones and also share their brave stories.
Honor also launched the India Honor Twitter and Facebook pages to connect with the young digital natives in India.