Domestic vendor Lava seems to be aggressively promoting its newest mid-range smartphones in India.
Aiming to make a big impact in the crowded Indian handset market, the company today introduced a sequel to the original Iris 504Q at a price point of Rs. 13,990.
Dubbed as the Lava Iris 504Q+, the mid-range phone features a 10-megapixel rear-facing camera powered with Sony Exmor RS Sensor. Lava says the phone's rear-back is made out of metal, making it a premium in its category.
Talking about its features, the Lava Iris 504Q+ offers enhanced gesture motion and voice control. The intuitive gesture motion functionality allows the users to interact with the phone with just a swipe of the hand in the air.
It can be used for clicking photos, changing tracks on the music player and video player, switching between screens, tuning FM channels and browsing entertainment gallery on the smart phone.
The Iris 504Q+ has a 5-inch IPS LCD display having a resolution of 1280 x 720 pixel resolution. It is powered by a 1.3 GHz quad-core processor along-with Mali 400 MP2 @500MHz Graphics Unit, backed by 1GB of RAM and 8GB of internal memory, which can be expanded up to 32GB via a microSD card slot.
On the imaging front, the handsome phone incorporates a 10MP rear-facing Auto Focus camera powered by Sony Exmor RS Sensor having sensor size of 1/3.2 inch allowing enhanced lowlight performance. The camera comes with features like High Dynamic Range (HDR), Geo-tagging, touch focus, vertical and horizontal panorama capture and face detection.
Additionally, there's a 2MP front-facing shooter on the front. The Dual-SIM phone runs Android 4.2.2 Jelly Bean out of the box. Moreover, the makers have added a 2000mAh battery fitted inside.
Other connectivity options include: Wi-Fi, 3G, Bluetooth, A-GPS, FM Radio and more.
"Iris 504Q+ was developed with an insight based understanding that we got from our consumers after the launch of our popular smartphone Iris 504Q mid last year. We have enhanced the highly popular gesture motion functionality of Iris 504Q by bringing in advanced voice and command control apart from major upgrades in internal memory and camera. Bringing one of the most popular mobile messaging services BBM on our smartphones is yet another effort to expand the ambit of messaging services for our consumers to connect and communicate seamlessly with their loved ones ., " said, Hari Om Rai, Chairman & Managing Director, Lava International Ltd
Lava says the Iris 504Q+ will be made available in Grey and Silver colors. Stay tuned to GizBot for more updates!