Micromax has come up with an Android smartphone - Bolt A51 with entry-level specifications for the budget oriented consumers. Based on Gingerbread OS, the handset has been spotted on the Micromax website and is estimated to be priced below Rs 4,000.
Wondering why Micromax has come up with a budget smartphone based on Gingerbread? Well, the reason is the increased market share of the older version of Android.
The latest version of Android - 4.1 Jelly Bean and 4.2 Jelly Bean have started gaining market share. But still, it seems like they could not reach the consumers as much as Gingerbread as the older version still proves to be ahead of the race with an increased adoption rate among the existing Android based smartphones.
In the Google's Platform Versions page, though Android 4.1 and 4.2 Jelly Bean versions have slowly increased to 14.9% and 1.6% respectively and Gingerbread has occupied a strong position of 43.9%, despite of being an older variant of the Google's OS. Gingerbread continues to be the most popular Android OS version and it is expected to continue at the top spot for a long time.
Coming back to the Micromax smartphone - Bolt A51, the handset packs a 3.5 inch capacitive touchscreen display with a resolution of 480 x 320 pixels, 832MHz processor, Android 2.3.7 Gingerbread, 2MP rear camera, 0.3MP front camera for video calling, 512MB internal storage, 256MB RAM, micro SD card slot supporting up to 16GB additional storage, Bluetooth, 2G, 3G, Wi-Fi and a 1,500 mAh battery offering up to 4.5 hours talk time.
Plus, Bolt A51 comes preloaded with apps such as MiStore and MiBuddy and the other offerings from Micromax.
With a budget smartphone with Gingerbread OS and other basic specifications, Micromax seems to have entered a direct rivalry with similar smartphone offerings from other companies including Karbonn, Lava, Samsung, Nokia and others.
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Lava Iris 349
Lava recently launched three smartphones including Iris 349, Iris 351 and Iris 355. Of the trio, Iris 349 houses a 3.5 inch HVGA capacitive touchscreen display with a resolution of 320 x 480 pixels, Android 2.3 Gingerbread OS, 1GHz single core processor, 2MP rear camera, VGA front camera for video calling, 113MB internal storage, 256MB RAM, micro SD card slot supporting up to 32GB additional storage, Wi-Fi, Bluetooth, GPS and a 1,400 mAh battery.
Samsung Rex 90
Samsung Rex 90 is a latest offering from the South Korean tech giant with a 3.5 inch TFT capacitive touchscreen display with a resolution of 320 x 480 pixels, 3.2MP rear camera, dual SIM support, Wi-Fi, micro SD card slot supporting up to 32GB, 1,000 mAh Li-Ion battery offering 15 hours of talk time and is priced at Rs 5,870.
On Monday, Karbonn launched A3 and A4 smartphones online. Of the two smartphones, A3 comes with a 3.5 inch capacitive touchscreen display with a resolution of 320 x 480 pixels, 1GHz processor, Android 2.3 Gingerbread Os, 3MP rear camera, VGA front camera, 256MB RAM, 155MB internal storage, micro SD card slot supporting up to 32GB, 2G, Wi-Fi, Bluetooth and a 1,400 mAh battery. The handset is priced at Rs 3,600, making it a very reasonable offering.