In what appears to be a desperate measure, Microsoft is reportedly holding discussions with HTC with hopes that the Taiwanese company will start shipping Windows Phone alongside Android OS on select handsets. In return, the software giant will waive the license fee. Users of the phone, upon purchase, will have the option of choosing a default OS on the phone.
What's the point of this move? Well if Microsoft can get Windows Phone OS running on Android phones, then users would get to try out the not-so-popular OS without actually buying a Windows Phone. Microsoft's betting that a lot of people are curious about Windows Phone and that they'd like to try it out without having to commit to it.
This move will help Microsoft increase its market share since it currently has less than 4 percent of all phones run its OS. It is a sign that the company is willing to go to great lengths to get manufacturers to carry its software. Even though this scheme sounds rather unorthodox, there's a chance that HTC might just take the deal in an effort to turn its fortunes around since its doing rather badly.
According to Bloomberg, Steve Ballmer, along with several high-level executives apparently made a recent trip to Beijing to discuss the scheme with HTC. However, there are no details on whether HTC agreed to the offer or not. Bloomberg also added that when it reached out for a comment from both companies, they declined to comment on the matter.
Microsoft is now focusing on building relations with partners other than Nokia, and expects that it will be able to sign accords with some phone makers who previously have focused on Android, says the report citing sources.