Andy Rubin, the co-founder of Android is reported to start his new mobile brand very soon. Rubin had apparently left his job at the Search Engine giant, Google to start his own tech startup incubator back in October last year. However a new report by TheInformation cite that Rubin is all but set to enter the mobile business again.
According to the report Rubin has already started recruiting people in the industry for developing a new smartphone brand. After leaving Google Rubin had founded a tech startup incubator called Playground Global and also partnered with a venture capital firm Redpoint Ventures. The Information report further adds that Rubin is planning to launch the smartphone company through the Playstore Global. It's worth noting that Rubin's company Playstore Global has very recently raised a funding worth $300 million (Rs 2,000 crore approx.).
While speaking regarding the present scenario of the smartphone industry Andy Rubin had stated that there is no shortage of opportunities for tech startups to make a mark in the business. In fact Chinese startup OnePlus and Finnish NextBit are two great examples of what a tech startup is capable off.
Rubin further added that there is still lot to do in the high end segment, which is largely dominated by Apple's iPhones.