The first flash sale for its supertainment-loaded device Le 1s Eco will begin at 2 p.m. on May 12, Chinese internet and technology conglomerate LeEco announced on Monday.
The Rs.9,999 device will come with a one-year free LeEco membership programme worth Rs.4,900 where the users will have access to a wide range of premium movies, live TV channels and songs.
"We are working to make LeEco more valuable for the users by giving them LeEco membership along with 5TB of storage space in cloud network. They can now enjoy more than 2000 videos, over 100 TV channels and over 3.5 million songs," Atul Jain, chief operating officer (COO), smart electronics business, LeEco India, told IANS.
People who buy the device can avail of an additional 10 percent cashback on HDFC credit and debit cards. Le 1s Eco has received good response from users till date, securing 1,00,000 registrations on Flipkart in the first 24 hours. The device comes with 3GB RAM and 32GB ROM and a mirror-surfaced fingerprint scanner.
LeEco's content ecosystem is being offered with Eros Now and YuppTV through its platforms - Le Vidi and Live. The third premium content under the LeEco membership programme is called LeMusic. For this, LeEco has announced a partnership with Hungama Music, India's largest on-demand music destination.
"With this blockbuster device, we live up to our promise of offering the best value, breakthrough technology and great features at a disruptive price," Jain added.