Indian smartphone market grew 17.1% in Q2 2016: IDC

By GizBot Bureau
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The Indian smartphone market registered a healthy 17.1 per cent growth over the previous quarter this year and a marginal 3.7 per cent growth over the second quarter of 2015, market research firm International Data Corporation(IDC) said on Friday.

Indian smartphone market grew 17.1% in Q2 2016: IDC

According to the IDC's "Quarterly Mobile Phone Tracker", smartphone market revived after declining for two successive quarters by registering 27.5 million units of smartphones shipments in Q2 2016.

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Both global and Indian vendor's shipments declined year-on-year, while China-based vendors' shipments grew at 75 per cent.

Online share of smartphones dipped to 28 per cent in from 35 per cent in the previous quarter.

"Healthy growth in the offline channel, online-focused vendors expanding their footprint into retail channel followed by stringent norms to restrain excessive discounting on online platform are some of the reasons that could be attributed for online share decline this quarter", said Karthik J, Senior Market Analyst, Client Devices, IDC, India in a statement.

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Apple's iPhone SE failed to make any significant impact in the premium segment while its previous generation iPhone 5S continued to contribute majority volume.

Samsung continued to lead the Indian smartphone market with 25.1 per cent share, registering 10.9 per cent sequential growth over previous quarter and 15 per cent growth from the same period last year.

Micromax retained second position with 19.9 per cent growth over the previous quarter.

Indian smartphone market grew 17.1% in Q2 2016: IDC

Lenovo Group (including Motorola) with 10.3 per cent growth over the last quarter regained the third position in smartphone market.

Intex slipped to fourth position as its shipments dropped 9.8 per cent sequentially and 30.1 per cent over last year.

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Reliance Jio maintained its position as the fifth largest smartphone vendor with 12.3 per cent sequential growth in Q2 2016, the report said.

Source IANS

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