At the world's first and biggest tech show of this year CES 2016, taking place in Las Vegas, Nevada - the South Korean tech giant Samsung Electronics, announced two new elegant editions of its smartwatch Gear S2 classic.
This includes one encased in 18K Rose Gold and another in Platinum, offering users diverse options to express and match their style while highlighting its circular design and advanced functionality.
"In 2015, we set a new standard with the Gear S2 in smart wearable category. We broke barriers to introduce one of Samsung's most progressive wearable devices to date," said Younghee Lee, Executive Vice President of Global Marketing, Mobile Communications Business at Samsung Electronics. "In 2016, we will continue to raise the bar, so that we can deliver products that our customers want most."
With the successful launch of the Gear S2, Samsung is openly working with partners to provide more convenience and expanded user capabilities. CNN and Bloomberg Gear S2 apps, together with its watch face feature, have been a few of the more popular apps followed by a variety of watch faces and convenient apps like eBay, ESPN, Uber and Voxer.
The new Gear S2 classic will include NFC technology to offer Samsung Pay, which will be available to Gear S2 users early this year starting in the U.S.
For a more personal and customizable experience, Samsung is expanding its line of watch straps and watch face options. Samsung has partnered with exclusive designers, such as Colombo, on premium watch straps for the Gear S2, and has introduced fun and creative watch faces including Peanuts characters and artworks from Keith Haring, Jean-Michael Basquiat, Jeremyville and Burton Morris.
The new Gear S2 classic will be available in Rose Gold case with an Ivory Genuine Leather Band and in Platinum case with a Black Genuine Leather Band beginning in February.
Samsung announced that it will bring iOS support to its Gear S2 smartwatches this year. "Today, we're excited to share that we will be bringing Gear S2 to iOS later this year!" Alanna Cotton, Vice President of Product Marketing, Samsung Electronics America according to Engadget.
Further, the Gear S2 and the Gear S2 Classic will both receive Samsung Pay this year, which was supposed to go live at the end of 2015.