Dubbed as the Elite Max, the smartphone is priced at Rs. 10,999 and is now available in Onyx Black variant and can be bought exclusively via online retailer Flipkart.
Announcing the launch of Swipe's most advanced offering till date, Mr. Shripal Gandhi, Founder and CEO of Swipe Technologies, said that it was the company's stated goal to make the latest mobile technologies available to aspiring Indian youth at affordable costs.As such Elite Max is promised to live up to Swipe's stated goals.
He further declared that the new smartphone with its powerful and aesthetically-superior specifications, would be an ideal choice for youth, fashion-savvy women and professionals who are constantly connected, mobile-centric and aware of latest trends.
Commentating on the launch, Mr. Ajay Yadav, VP - Mobiles at Flipkart, also stated that as Flipkart was the largest and most preferred platform for smartphones in India, the e-commerce site was constantly innovating to build on that.
Emphasizing more on the association between Flipkart and Swipe, he further added that their bond was an extension of the company's philosophy of creating market disruptions through new innovations and valuable partnerships.
Elite Max is Swipe's flagship offering in terms of design, form factor, performance and utility. Swipe Elite Max sports a large 5.5" FHD IPS display for absolutely comfortable viewing. Powered by an enormous 4GB RAM, running heavy apps will be easy and multi-tasking efficient while gamers can play graphic-heavy games without any lag.
Elite Max comes with an internal memory of 32GB, which is also expandable via a microSD card.
Furthermore, the phone draws power from the 64-bit Snapdragon 430 octa-core processor clocked at 1.4GHz and coupled with Adreno 505 GPU. The smartphone will support fast downloads and uploads, deliver good graphics and photos while ensuring a lag-free multi-tasking smartphone experience.
Users of Elite Max get unprecedented control with integrated fingertip sensor that supports intuitive unlock feature. Elite Max comes with Android Marshmallow and is also powered by Zip Charge attribute. Significantly, with zip charge, users can charge for 15 minutes and talk for 120 minutes. The new phone is also powered by a 3000 mAh battery.
As for the optics, the Smartphone sports a 13-megapixel primary rear autofocus camera with a LED flashlight. It can record Full HD videos at 35FPS. In addition, the phone sports an 8-megapixel secondary front-facing camera for better selfies and video calling.
Coming to the connectivity options, the newly launched smartphone offers 4G with VoLTE, 2G/3G, GPS, Bluetooth, 3.5mm Audio Jack, FM Radio, GPRS/ EDGE, Wi-Fi, Stereo Max speaker and Micro-USB. Flipkart has claimed that the Elite Max buyers will be eligible for the Jio Happy New Year offer.