Recently, Apple CEO, Tim Cook attended an interview with retired European Commissioner for Digital Agenda Neelie Kroes, at Startup Fest Europe. He shared and addressed lots of ideas including the possibility of the iPhone maker cutting out mobile carriers and how smartwatches will play a big role in our lives in the future to ensure good health.
To make this discussion cool, Apple's CEO started it with a small anecdote, that he found out in Rijksmuseum in Amsterdam. As he was accompanied by Neelie Kroes, he started the story, " At one point Tim rushes over and tells me 'Come take a look, I found a painting with an iPhone on it!' So he takes my arm and shows me a Rembrandt with a person seemingly holding an iPhone"
In order to make the audience even curious, Neelie shared the photo that she took from her iPhone, which was kind of blurry and even Cook needed to concede that the picture couldn't generally see on the screen.
At last, it wasn't a Rembrandt at all, but a Pieter de Hooch, painted in 1670, titled 'Man Handing a Letter to a Woman in the Entrance Hall of a House'. Tim Cook ended it by saying "I always thought I knew when the iPhone was invented, but now I'm not so sure anymore."