OnePlus has been creating quite a hype about its One smartphone launch in India since a couple of months. The Chinese smartphone maker that has been dwelling it the domestic market apparently doesn't want to take a damaging risk, thus has announced the way it would launch the phone in the Indian market.
Previously, there were vague information as to the method it would use to sell its devices in India. With Xiaomi milking the market with the flash sale model, most were guessing that even OnePlus would follow the same scheme. The company, via a forum post has now clarified that aspect, at least.
As a result, the company will introduce an India-specific invite system for those looking to order the OnePlus One smartphone.
The blog post reads, "As with our current launch countries, Indian users will be able to purchase the One with an India specific invite." It further reads, "Invites have been immensely helpful for us thus far in our current launch countries. They allow us to control our inventory, scale our team and support services to grow along with demand and create an overall better experience for those users with the One. As this is our first experience with the Indian market, we didn't want to be too ambitious."
It should be noted that the OnePlus One will be up for pre-orders in international markets from Monday. Thus, to order the handset, users can visit the dedicated pre-order website. Notably, users would need to create a OnePlus account before pre-ordering the OnePlus One.
The exact India release date for the OnePlus One smartphone has not been confirmed yet. However, OnePlus One is expected to hit Indian markets by December 2014.