There have been a lot of frustration and anger about the lack of innovation in the handset market. Everyone is doing the same thing but few get it right. We recently saw an example of innovation in the mid-range category (in fact, a lot has been written about this growing segment). But then again, we need to understand where truly disruptive innovation comes from. The high-end segment, for example, which at one point used to enjoy terrific sales all over the sudden failed to catch up.
There's a need to have introspection, regardless of how old you are in the game of mobile phone business. In the meantime, Oppo Mobiles is on a mission to feed something completely new in the premium segment. This Chinese company was well appreciated for its N1 flagship smartphone. And now, they are back with a bang, with another ‘original' handset - the Find7.
The firm may not be a known brand in India but over a quite some time they have started to take this market seriously. We recently review the Find 7, and were astonished to see the performance. It's a promising phone and doesn't disappoint. For a price point of Rs. 37,990, the Android-powered phone is one the best option you can find. Still, in this fierce competitive market, it could be a challenge in front of Oppo to popularize the Find 7. At the end, it's the quality and the performance all that matters for a consumer.
What's inside the box?
- Find 7 (Handset)
- USB cable
- VOOC Flash Charger
- Important Information Guide
- VOOC Flash Charger Introduction
Oppo Find 7 - Form factor, Design, Display and Operating System
The newly launched Find 7 is blessed with sophisticated looks. The design of the phone is rather simple, but we thoroughly loved it. In fact the design of the Find 7 seems similar to Oppo's previous high-end phones; in this case, it's the Find 5.
Being a high-end phone, one should expect the Find 7 close to perfect design. With titanium-aluminum allow frame, the makers tried to give the device a royal look. The handset weighs-in at 173g and measures 9.2mm thick.
Like the OnePlus One, the Find 7 features a curved bottom and top. The power button is located on the right-hand side, while the volume keys are located on the left. The metal buttons were easy to press. The lower bottom has the micro-USB port, while the top features the 3.5mm headphone jack. There are three touch-sensitive buttons located below the screen.
The handset has a soft touch plastic crafted rear-back cover. You can gently remove the cover, and later replace the battery or add a micro-SD card. There's also a micro-SIM card located underneath.
The device is study and easy to hold in one-hand. Honestly, we've never seen a handset look that magical. The Find 7 feels insanely solid and well-constructed.
Not many are aware that the Find 7 is the first phone to be launched in India featuring a 2K resolution display. The device sports a massive 5.5-inch QHD display having a resolution of 2560 x 1440-pixels. It has a higher pixel density compared to the Samsung Galaxy S5 and HTC One (M8).
What's good about the display is the amount of pixels packed on a tiny 5.5-inch screen. In our testing, we found the viewing angles were satisfying and how to forget vivid colors. With a QHD screen, videos, photos and texts were crisp on the handset's 5.5-inch screen.
Although we've to admit that the device's screen, in particularly, under bright ambient lighting/direct sunlight, doesn't look good. Basically, the phone's screen seemed colorless in direct sunlight. One more thing, we did not notice much difference between a QHD screen and a Full HD one.
Premium design of the Find 7 isn't the only attractive feature. The Find 7's ColorOS which is based on the Android 4.3 Jelly Bean, is highly customizable. Basically, the device runs on Oppo's native ColorOS slapped on top of Android 4.3 Jelly Bean. This customizable version of Android offers support for unique themes, lock screen widgets and an app launcher.
Essentially the overall layout of ColorOS remains the same. The ColorOS offers a separate app launcher; though look wise - we found it closer to Android. No more you'll find the stock apps; instead the makers added their own native applications.
It's good to see so much customization being done to fuse a new lease of life but it could be frustrating to remember each one of them individually. Some apps, for instance, Guest mode and Permission monitor, will help you to secure your device.