Philips Mobile on Monday launched Philips Xenium X2566 at Rs. 3,800, a feature phone exclusively designed for senior citizens.
The phone is aimed at making technology accessible to the elderly and has features like large font size, long lasting battery life and SOS function, the company statement said.
"Philips has always pioneered in cutting-edge innovations that matter to our customers. With changing lifestyles in metros in India and increasing incident of elderly abuse, senior citizens are often left to support themselves by choice or otherwise. We specially designed this phone to make technology more accessible to and user-friendly for the elderly with minimum intervention from others," S.S. Bassi, country manager-SAARC, Sangfei Mobility said.
Philips X2566: Key Specifications
The Philips X2566 comes with a 2.4-inch (320×240 pixels ) display and a Wireless FM Radio. It has got a powerful loudspeaker and a VGA rear camera as well. The handset houses a Dual SIM slot and has large buttons and big fonts along with a digital text magnifier. Users will also find a Bluetooth V2.1 connectivity and the phone is powered by a 1630mAh battery that offers up to 1128 hours standby time and up to 24 hours talk time.
Senior citizens are often inconvenienced by the standard phones available in the market due to their small font size, short battery life and fragility, Mr. Bassi pointed out.
According to Pew Research Internet Group, elderly citizens face several difficulties while adopting new technologies. Two in five elderly citizens indicated that they have a "physical or health condition that makes reading difficult or challenging" or a "disability, handicap, or chronic disease that prevents them from fully participating in many common daily activities."
The phone has SOS function that enables users to set three ‘emergency' or SOS numbers. In case of an emergency, users can press the SOS button hidden under the flashlight to dial out the pre-set SOS numbers.