Price cut down is definitely a great advantage to the consumers but at the same time it is also an advantage for the company. Moreover, the Indian smartphone market has already witnessed the phenomena before. In simple words, the manufacturers actually is landscaping the market for their newer flagship with the price cut down. However, this theory is getting outdated it seems.
The Indian market which is overpopulated with smartphones has also been through a various selling plans and schemes. We have seen the Samsung Galaxy Note 2 Offer that assured Rs. 10,000 discount on exchange of select smartphones. Prior to that we reported about BlackBerry 0% EMI plans, iPhone student discount as well. However, now Sony has put their latest two flagships on similar exchange offers that assures Rs. 5,000 discount on both Xperia Z and ZL. Sony fans better start checking your pockets.
Sony Xperia Z which initially comes at the price of Rs. 38,990, can now be reduced to at least Rs. 33,990 and Xperia ZL which costs Rs. 34490 can go as less as Rs. 29,490. One reason why the scheme is launched could surely be for the launch of their latest flagship called Xperia Z Ultra which comes with the massive 6.4 inch display size. The handset is listed under the coming soon banner of one of the online retails.
Sony also offers 12 months or 6 months EMI offers on select (Citibank, HDFC and ICICI) credit cards with 0% Interests. The Xperia Z comes with free premium case worth Rs. 1,990 and a free snap-on cover worth Rs. 1,490 with the ZL.
However, here is a brief rundown on the specs of the two Sony smartphones that are up for exchange scheme.
Launched earlier this year the Xperia Z and ZL in India, the two smartphones have a 5-inch Full HD (1920×1080 pixels) Reality display. Both are powered by 1.5 GHz quad-core Qualcomm Snapdragon APQ8064 processor and runs on Android 4.1 (Jelly Bean) and is supported by 2GB RAM. Both comes with the 13 MP rear camera accompanied by LED flash and 2 MP front facing camera. Both the handsets come with 16 GB internal memory expandable up to 32 GB and are powered by similar Li-Ion 2300 mAh battery. Connectivity options in both phablets include, GPRS, EDGE, 3G, WiFi, DLNA, USB and Bluetooth.