The partnership is seen by most of the analysts as one of the major change in the dynamics that is going to take place in the Communication market segment. The partnership between Tata Docomo and Samsung Mobiles is applicable across the CDMA and GSM mobiles. The 1,000 minutes of free voice calls for five months comes under the newly launched Tata Docomo's "Dil Khol Ke Bol" promotional offer. The superb launch offer is expected to generate great sales for Samsung and in fact is directly proportional to the increase of Business as far as Tata Docomo is concerned. Of the six Samsung phones that have been short listed by Tata Docomo, five mobile phones makes use of Single SIM technology where as one of them makes use of Dual SIM Technology.
Tata Docomo is growing rapidly by extending its network coverage even across the rural are as in India so as to enhance the users across India with uninterrupted network coverage. Samsung in turn has also established a significant base in the Indian market by launching mobile phones at an extremely affordable price tag which is affordable for the common man at the same time maintaining superior quality in their products with a relatively good warranty period. The 1,000 minutes of free talk time offer is sure to attract the people who are from rural areas as well as the student community who are looking for affordable call rates. And this development of partnership between Tata Docomo and Samsung Mobiles will surely be happy welcome news for most of the users in India. This partnership seems to be a perfect combination and this project is expected to be a huge success across the Indian market.