Each passing day we get to see a new International handset manufacturer making its foray into the Indian market. This trend will continue to grow, as smart phone penetration still has a room to grow. Not surprisingly, Chinese smart phone vendors have been aggressively pushing out their new devices in India to make a good impression, at least, in the beginning.
Just a day back, China's fastest growing handset maker Xiaomi announced their much hyped entry here in India. The fastest growing smart phone marker in the world continues to shock industry experts with mesmerizing phones.
Xiaomi has collaborated with Flipkart to launch the Mi3 in India. To begin with, the firm will start selling the Mi3 at Rs. 13,999, followed by the Redmi 1S and the Redmi Note. The Mi3 will ill hit stores on 22 July, though users can pre-order on Flipkart now. Want to know more about the Xiaomi Mi3? Here is a first look at the Xiaomi Mi3.
Xiaomi Mi3- Form Factor, Design and Operating System
Being an affordable device, the Xiaomi Mi3 isn't a cheap looking device. In fact it can easily beat the famed Google Nexus 5 in the design department. The handset doesn't come with a typical polycarbonate plastic crafted casing.
Obviously it's a good sign to see a pure metal phone at a price of Rs. 13,999. Yes indeed, its build quality is no doubt top notch. Unlike many other metal phones, the Mi3 was not slippery when we held the phone for the first time. The rectangular design might remind you of Nokia's Lumia series in bits and pieces. At 8.1mm thick, the handset isn't the slimmest phone ever made; still it is a damn cool looking device nonetheless.
The Xiaomi Mi3 sports a 5-inch IPS display having a resolution of 1080p. At least we were clean bowled when Hugo Barra announced the final pricing at an event held on Tuesday in New Delhi. The Mi3 does come with a great looking display, but at the same time it is way affordable than the Gionee Elife S5.5, which currently retails at Rs. 22,000.
The 5-inch screen seemed to have decent viewing angles when we tried to test the phone at an event. However, the screen is prone to fingerprint marks which obviously annoyed us.
In the software department, the Mi3 runs on the Android 4.4.2 Kitkat. We should clarify the handset might not appeal those who have a soft corner for stock Android phones. This very device has a custom UI: the MIUI.
It's not a bad looking UI, but yes, for many it could be a problem. The makers have added too many gimmicky features that India consumers would never like to try once in their lifetime. Therefore, it would be great if Xiaomi should focus on localizing the User interface (UI) and app support first, rather than just focusing on unique themes.