ZTE Confirms Windows Phone 8 Devices Coming in Second Half of 2013

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ZTE Confirms Windows Phone 8 Devices Coming in Second Half of 2013

Chinese company ZTE has finally confirmed on their plans to release devices running on Windows Phone 8 operating system by next year.

Recently, Chris Edwards, European marketing and development director at ZTE was quoted saying in 'The Inquirer' report “although we haven’t announced anything yet, I can confirm that ZTE’s first Windows Phone 8 handsets will be arriving towards middle-late 2013.”

As per the report, ZTE is planning for a major revamp of its upcoming device next year. Users can expect a device from ZTE which will incorporate improved battery, cameras and larger screen displays with their future smartphone devices.

ZTE is a company known for releasing entry-level handsets and mid-range handsets that are targeted towards budget conscious customers in the mobile phone and tablet market.

Reportedly, ZTE has confirmed that their Windows Phone 8 devices will not cost more than 300 Euros (Approximately Rs. 21, 000) outright.

While explaining why ZTE is sticking on with the manufacture of low-end and mid-end smartphones, Edwards said in the report, “A lot of consumers buy a product and use just 20 to 30 percent of its features”.

He added that the company feels interfaces and features are more complicated in high-end devices.

According to Edwards, ZTE has always focused on features which really make a difference to common consumers – including battery, camera and internet speed. He also confirmed that ZTE plans to bring in features like larger screen display sizes, NFC and LTE connectivity for its future smartphones.

Read More About smartphones | os | windows 8 | zte phones

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