After iPhone, brace for an iCar

By: Gizbot Bureau

After Apple's much sought after iPhone, you may soon get to drive an Apple car!

According to a report from The Wall Street Journal, Apple has put hundreds of employees on the project, which is codenamed "Titan", and is being led by Steve Zadesky, a former Ford engineer who helped develop the iPod and iPhone.

Recent changes in the auto industry could give Apple an edge over other companies with the rise of information technology in and around the car -- the emphasis on telematics, active safety, and driver and passenger interface -- being the new trend.

After iPhone, brace for an iCar

Recommended: 8 Apple Products We Expect to Launch in 2015

More and more, automakers are becoming tech companies. Any car made today has dozens of computers inside it, so Apple would come in with some core competencies already intact.

"I don't know how you're not somewhat worried about that as an automotive company," Karl Brauer, a senior analyst at Kelley Blue Book, was quoted as saying by wired.com.

Experts guess that Apple can spend something around $5 billion on the effort. An incumbent automaker would spent $2-$4 billion over seven to 10 years on a clean sheet design.

Recommended: Top 10 Smartphones Launched This Week

Apple, which does not have the proper infrastructure and industry connections in place, may still have to build these, which might include creating a brand new car division.

Source: IANS

Read More About iPhone | icar

Please Wait while comments are loading...
Opinion Poll