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Google Updates Its Search Engine With Hummingbird : All Updates Explained
Google Announces 'Hummingbird', a Major Upgrade to its Search Engine.
On its 15th birthday, Google announced that it has revamped its search engine with "Humming Bird", a new algorithm among other changes. It happens to be the company's most dynamic alteration to its search product since 2010. Google invited the media over to the original Google house, where it was formed, to unveil several updates. Interested in knowing and understanding all the new changes? Well, then run the through the slider below.
Analysts believe that the new changes will have a major impact on traffic to websites around the Internet. Hummingbird represents the most dynamic alteration to Google's search engine since a redesign called Caffeine (2010), with which it revised the way it indexes websites. Senior VP, Amit Singhal, estimates that the redesign will affect the analysis of about 90 percent of the search requests that Google gets on a daily basis.
All of these new updates are designed to make the world's most popular search engine more efficient and modern. For instance, Google execs spoke about how more and more users are relying on 'voice based' searches from their phones as opposed to typing in search queries. Since people are speaking out their search queries, their search terms are simpler and more natural, but they're also very different. So the new algorithm, among its many functions, will help the search engine handle these queries in a better manner.
The search engine has grown so powerful that any changes to it can affect Google Search Rankings and thereby impact much of the Internet's traffic. In the US, Google is used for about two of out every three searches.
Google Search Hummingbird
Google has always been expanding the capabilities of its knowledge graph. This time, the changes will allow it to answer more complex questions. "Let's say you want to get your daughter excited about a visit to the Met", said the company in a blog post. "You can pull up your phone and say to Google: Tell me about Impressionist artists. You'll see who the artists are, and you can dive in to learn more about each of them and explore their most famous works. If you want to switch to Abstract artists, you can do that really easily with our new filter tool".
Google Search Hummingbird
Google says that its search engine can now answer complex questions as well. Here's an example provided by the company : How much saturated fat is in butter versus olive oil? Now you can simply tell Google: "Compare butter with olive oil." Our new comparison tool gives you new insights by letting you compose your own answer:
Google Search Hummingbird
Google wants you to start having conversations with its search engine instead of simply typing text into it. Also, the company wants you to be able to use its search product with consistent ease across multiple devices.
In the next couple of weeks, you'll be able to download a new version of the Google Search app on iPhone and iPad. With this update, you can get notifications across your devices. So if you tell your Nexus 7, "OK Google. Remind me to buy olive oil at Safeway," when you walk into the store with your iPhone, you'll get a reminder. We'll also show you Google Now notifications so you're not late to your cooking class.
Google Search Hummingbird
Google has also added a new look and feel for Google Search and ads on your phones and tablets. The company claims that it is "cleaner and simpler, optimized for touch, with results clustered on cards so you can focus on the answers you're looking for."
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