Lenovo Looks to Debut in Smartphone Market of India

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Lenovo Looks to Debut in Smartphone Market of India

The second largest PC manufacturer in the world, Lenovo is now all set to launch its smartphones in the Indian market, reports Bloomberg. 

Analysts are predicting that the move has been made by the company especially after taking in to consideration the huge potential of smartphone market and also due to a drop in the demand for PCs and laptops. 

The company has already overtaken Apple as the largest smartphone seller in the Chinese market where it started selling mobile phones almost two-and-a-half years back. Other countries where the smartphones will be released along with India include Philippines and Indonesia. 

Reports suggest that Lenovo is planning to release close to 40 new smartphones in the international market by the end of this year. Even though the company made a late entry in to the smartphone market, they were able to successfully sell its smartphones especially because of the huge reputation it has across the world for its consumer electronic products such as PCs and laptops. 

Recently the company tied up with Intel for releasing Android based smartphones powered by Intel Atom Processor. The company is also rumored to be in talks with Microsoft for releasing a customized Windows Phone 8 smartphone. Lenovo is tight lipped about releasing any details regarding this Windows 8 phone. 

Lenovo has also hinted about their interest in going ahead with acquisitions. Earlier, unofficial sources reported that the company is in talks with Nokia for a potential take over. Lenovo on the other hand has dismissed such reports. Chief Executive Officer of Lenovo, Yang Yuanqing was stated as saying, “Any area which is consistent with our strategy where we are weak, we would like to consider acquisitions.”

The company has not revealed any details regarding the name or pricing of the smartphones that are expected to be released in India.

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