MediaTek has kick started their new year at the CES 2016 by announcing the MediaTek MT8581, an integrated multimedia SoC built specifically for Ultra High Definition (4K) Blu-ray players. Apart from these Chinese brand brought along two other SoCs MT 2532G and MT7697 which are aimed to be used in smartwatches and IoT (Internet of Things) bridges.
The latest gen MT8581 SoC will power the industry's first Blu-ray players to use both Ultra-HD (UHD) and high-dynamic range imaging (HDR), thereby dramatically improving display clarity and contrast. The MediaTek MT8581 can support Blu-ray, DVD and CD playback, including the latest BD-ROM format, such as BD-Live and BonusView.
It will allow consumers to both scale up to 4K from DVD and scale down to a non-4K screen to accommodate both legacy and cutting-edge screens and discs. It features HEVC, H.264 and VP9 4K 60p video decoder for 4K (3840x2160) video content and also MPEG-2, VP8 and VC-1 2K 60p video decoder for legacy 2K (1920x1080 video content). For audio decoding, it has capabilities for Advanced Audio Coding (AAC), Dolby Digital, Dolby Digital Plus, Dolby TrueHD, DTS, and DTS-HD master audio, via multi-format decoding, that can support high quality audio streaming.
The Mediatek MT2523 on the other hand is designed keeping activity and fitness trackers and smartwatches in mind. According to the company it is the world's first system-in-package (SiP) which offers GPS, dual-mode, Bluetooth Low Energy and MIPI supported high-resolution mobile displays.
The all new SiP printed circuit board area is also 41% smaller than its competitors. In fact the MT2523 combines long battery life, high-quality display technology, and small chip size to provide for optimum user experience. As a matter of fact the secret behind the low power consumption of the Mediatek 2523 SoC lies in the implementation of the ARM Cortex M4 processor.
Apart from these two the Mediatek MT7697 is an whole new SoC which helps to bridge the fap in the IoT (Internet of Things) in the home. Apparently the MT7697 powers Wi-Fi and Bluetooth connections for smart gadgets and wearables to support the increasingly connected homes and lifestyles of consumers, MT7697 together with MediaTek's extensive smartphone chipset portfolio aims to create a universal "eco-sphere" of seamlessly connected smartphones, wearables and appliances. Overall, the MT7697 will provide increased flexibility in both BLE and Wi-Fi connectivity, BLE for the short range and Wi-Fi for long range and better Internet access. A dual-band Wi-Fi version of the chipset, MT7697D, offers 2.4GHz and 5GHz support.
Mediatek has further specified that the SoC for the IoT bridge (i.e., MT76970) will enter mass production in the first half of this year, However the MT8581 SoC aimed at UHD (4K) Blu Ray players won't be going commercial before the second half of 2016. It's worth noting that the company is yet to specify whether a launch date for the MT2523.