The South Korean company, Samsung Electronics intents to increase the handset sales at a global pace by about 15% in 2012 by boosting the sales of the smartphones and taking it closer to the huge rival Nokia in the race.
Samsung recently dethroned Apple's iPhone and came to the top most smartphone vendor in the world in the third quarter of 2011. The main reason behind this credit is the Galaxy S smartphone that is powered by the Android operating system of Google.
Samsung is currently the second largest handset vendor of the year and it targets a sales of about 374 million handsets in 2012 from 325 million handsets now. Nokia being in the first position in handset sales and it sees to shrink the sales to about 399 million handsets in the coming year.
Of the 374 million units, Samsung aims in selling at least 150 million units in 2012. The company spokesman was not available immediately for any comments on this. Contrarily, Nokia, the handset giant said it is struggling hard to compete with the rivals like Samsung and Apple in this rapidly growing smartphone market though it is tied up with Microsoft.