Before explaining about certain tips that users must know as far as search engine optimization is concerned, users should first understand what search engine optimization actually is. It is nothing but the method of improving the probability as well as possibility of website or web page getting in a search engine.
The main step is in inserting the keywords that is of prime importance and that is probably used by the users across the world if you wish to make your site search engine friendly. The fact remains that users will have to choose the perfect keywords as well as Meta tags if they wish to see their corresponding site being searched by people across the world.
The tips regarding the success in search engine optimization is described as follows.
One of the best ways in getting identified in the search engine is
Choosing keywords with high demand and low supply
Create pages optimized for the identified keywords.
There are many tools that can be found inorder to make you find the high demand low supply keywords. Some of the most popular tools that are used are:
Out of these, Word Tracker is one of the most commonly used tools that help in increasing the website traffic. Word Tracker helps you
Find top keywords that are commonly searched on the Internet.
Word Tracker also helps in enhancing the Meta tags as well as Document body in order to increase the visibility.
It also helps in discovering millions of niche keywords that can be used especially in your corresponding web pages.
Users can try a one week free trial of word Tracker to analyze its performance.
Some of the basic guidelines that the users must understand about the search engine optimization are:
Title tag should contain only between a minimum of 5 as well as a maximum of 12 words.
Meta Description tag should consist of a minimum of 5 as well as a maximum of 20 words.
Another major point that the users should note is that TITLE as well as Meta Descriptions should be absolutely different.
The Meta keywords that the users are using should be anywhere between 0 and 50 words.
The Heading Tags should also be present.
One of the major points to be noted is that the Meta Keywords must contain similar words that are present in Meta Description as well as in the Title.
The use of Comment tags should be comparatively less.
The use of Image ALT tags should also be less.
The Word Order also plays a major role in the search engine optimization.