RCOM is in plans to rice prices on it's bulk discounted calling plans. The company will be reducing the available talktime and rate per minute by 20% to 60% on special packs which offer discounted voice calling and data plans for a fixed number of days.
According to a anonymous annalist, the new price revision should add nearly 4-5% to the total operating profit of the company. "The thing to note is that we have not found any change in usage since our last price increase in October," said Gurdeep Singh, chief executive, wireless business at Reliance Communications.
Reliance Communications has also increased mobile call rates for both its GSM and CDMA pre-paid customers by up to 30 per cent. The new tariffs to apply to all customers with immediate effect.
"With the Indian telecom industry now heading for a phase of consolidation, with smaller operators shutting down or scaling down their operations and easing off hyper-competitive pressures, this will help pricing power move back to serious, long-term and pan-India scale operators and positively impact profitability," Singh
The company has increased rates under Commitment Plans 21 and 45 from 1 paise per second to 1.2 paisa per second.
Commitment Plan 48 now offers 160 Local On-Net Minutes against 500 minutes earlier
Commitment Plan 46, will now offer 140 Local On-Net Mins, against 200 mins earlier.