Samsung Galaxy S26 Ultra Price in India Slashed on Amazon: Galaxy S26, Galaxy A37 & A57 Are Also Discounted
Samsung has announced limited-period price cuts on several smartphones in India between May 4 and May 27. Notably, the Samsung Galaxy S26 Ultra is now available at an all-time low price on Amazon India, making the deal even more attractive for buyers. The offers cover flagship Galaxy S26 models as well as mid-range devices like the Samsung Galaxy A57 and Samsung Galaxy A37, with flat discounts that do not require bank offers or exchange deals.
This price cut campaign comes at a time when smartphone prices in India have generally increased across segments. Samsung's move brings direct, accessible discounts for nearly three weeks across both online and offline retail channels.

Samsung Galaxy S26 Series Offers
Among all devices, the Galaxy S26 Ultra sees the biggest price drop, with a flat Rs 9,000 discount across all variants. Buyers can choose between 12GB + 256GB, 12GB + 512GB, and 16GB + 1TB configurations.
Additionally, the Galaxy S26 Ultra is currently listed at an even lower effective price on Amazon India, starting at Rs 1,23,990 for the 12GB + 256GB model and Rs 1,36,899 for the 12GB + 512GB variant.
| Samsung Galaxy S26 Ultra variant | Original price | New price | Discount |
|---|---|---|---|
| 12GB + 256GB | Rs 1,39,999 | Rs 1,30,999 | Rs 9,000 |
| 12GB + 512GB | Rs 1,59,999 | Rs 1,50,999 | Rs 9,000 |
| 16GB + 1TB | Rs 1,89,999 | Rs 1,80,999 | Rs 9,000 |
Samsung is also including the standard Galaxy S26 in the Samsung Galaxy S26 price cut scheme. This model launched earlier in 2024 and now receives a flat Rs 8,000 drop on both available storage variants. Buyers can still choose 12GB RAM with either 256GB or 512GB storage capacity.
| Samsung Galaxy S26 variant | Original price | New price | Discount |
|---|---|---|---|
| 12GB + 256GB | Rs 87,999 | Rs 79,999 | Rs 8,000 |
| 12GB + 512GB | Rs 1,07,999 | Rs 99,999 | Rs 8,000 |
Galaxy A57 and A37 Discounts
In the mid-range segment, the Samsung Galaxy A57 is part of the Samsung Galaxy S26 price cut campaign with a Rs 7,000 markdown on both variants. Customers can buy either the 8GB RAM option with 256GB storage or the 12GB RAM option with 256GB storage at the updated prices.
| Samsung Galaxy A57 variant | Original price | New price | Discount |
|---|---|---|---|
| 8GB + 256GB | Rs 56,999 | Rs 49,999 | Rs 7,000 |
| 12GB + 256GB | Rs 62,499 | Rs 55,499 | Rs 7,000 |
The Samsung Galaxy A37, which also targets mid-range buyers, joins the Samsung Galaxy S26 price cut line-up with a Rs 5,000 drop on each version. Three memory configurations are covered under this offer, including 8GB RAM with 128GB or 256GB storage, plus a 12GB RAM variant paired with 256GB storage.
| Samsung Galaxy A37 variant | Original price | New price | Discount |
|---|---|---|---|
| 8GB + 128GB | Rs 41,999 | Rs 36,999 | Rs 5,000 |
| 8GB + 256GB | Rs 47,499 | Rs 42,499 | Rs 5,000 |
| 12GB + 256GB | Rs 52,499 | Rs 47,499 | Rs 5,000 |
The Samsung Galaxy S26 price cut offers run from May 4 to May 27 across India, at both online platforms and physical retail outlets. Because the discounts are flat and do not depend on bank partnerships, EMI plans, or exchange deals, many buyers can access the revised prices more directly.
The wider smartphone market in India has faced higher prices in several tiers, from premium flagships to mid-range choices. This Samsung Galaxy S26 price cut campaign gives buyers a limited window to consider Galaxy S26 series and Galaxy A devices at lower rates, with all details fixed for the announced period.


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