Vu Televisions Introduces Quad Core 50-Inch, 55-Inch 4K Ultra HD TVs Via Snapdeal

By Prarthito

| Published: Thursday, September 11, 2014, 18:31 [IST]

Great news if you are looking to but a new Ultra HD TV at the lowest cost possible. According to reports, Vu Televisions, the California-based luxury television company, has announced the launch of its 50-inch and 55-inch 4K Ultra HD TVs exclusively via Snapdeal.

The company states that with the motto of "luxury in technology", Vu 4K Ultra HD TVs come nearly half the price of similar products that are also in the competition. For the sake of comparison, while you pay Rs. 89,900 for the 50-inch Vu TV, Samsung's 48" 4K TV comes at Rs. 1,59,556.

Vu Televisions Introduces Quad Core 50-Inch, 55-Inch 4K Ultra HD TVs

Also, paying Rs.1,19,000 for the 55-inch version is far more cost-effective than Sony's equivalent model at a market price of Rs. 2,18,000. Hence, Vu is delivering more value with the world's first Quad-Core graphics engine giving an accelerated Ultra HD experience.

Devita Saraf, CEO and Design Head, Vu Televisions commented at the product launch "The Television is treated as a family member in India, and excellent picture quality and service enhance this experience. Our TVs are the only A+ grade panels in India, which is the top 15% of all the world's television production. With our Ultra HD Range, we make large size TVs even more advanced and yet affordable."

The company adds that the Ultra HD TVs by VU will be available in 380 locations across India with direct shipping and service from Vu's ISO 9000 certified customer service center. This also makes it the only company to have this distinction in the entire televisions industry.

Commenting about the launch, Tony Navin, Senior Vice President - Electronics and Home, Snapdeal.com said, ""The Televisions category on Snapdeal.com has been one of the fastest growing categories with growth rates of over 30% month-on-month. The partnership with VU Technologies has resulted in consumers benefitting tremendously with several exciting campaigns we have executed together in the past with the entire range of Vu products.

"With the latest launch by VU Technologies, we will now be able to provide our customers access to a product which is packed with high end TV technology features at a great price point. We expect this product to do very well in this run up to Diwali," he added.