Panasonic VIERA Launches Series of HD TVs with 4K LED Display

Panasonic today added 5 interstellar models to its best-selling VIERA HD TV range. The new models are available across 2 series - the CX700 series of 4K Ultra high-definition 3D TVs, available in 49, 55, and 60-inch sizes, and the XXL series, which delivers a massive screen viewing experience on 50 and 60-inch wide screens.

The CX700 series is seamlessly integrated with a plethora of devices and apps which run on a internal quad-core processor, providing a robust and smooth user experience across multiple platforms.

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Further, the LED Super Bright Plus screen creates luminescent, pristine images, richly illustrated by Panasonic's iconic HEXA Chroma colour drive, while the 800Hz intelligent frame creation feature captures the sharpness of fast-motion shots.

The XXL premium full HD range offers an unparalleled sound experience powered by Dolby Digital Audio with a LED screen supporting an internal multimedia player across HDMI, USB and PC inputs.

The VIERA CX models are equipped with screen mirroring technology, which enables screen connectivity between Android devices.

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The TV can be operated via a wireless remote app as well as through voice interaction technology, with a light-sensitive LED backlight creating local dimming and illumination.

Powered by Firefox OS, the intuitive interface is predictive of user content preferences with features like Home Screen 2.0 and Info Frame. The OS also serves as platform for streaming web music, videos and live broadcasts, and offers compatibility with internet apps like Youtube and Vimeo.

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Speaking regarding the launch, Mr. Neeraj Bahl, Associate Director, AVD Sales, Panasonic India, said, "4K technology is the most advanced for Ultra HD TV, delivering sharper and more vivid images than ever before. We have integrated multiple features in the CX series via the Firefox platform, allowing high-quality web streaming, multiple device mirroring, and much more to the Indian consumer. However, our focus ultimately remains superior picture and sound quality, which is uncompromised across all the VIERA models, and will give consumers a compelling reason to go television shopping."