Samsung Launches New Vision AI-Powered Mini LED TVs in India Starting at ₹42,990

Samsung has launched its latest Mini LED TV lineup in India, bringing AI-powered picture processing, gaming-focused features, and premium display tech to a wider audience. The new range starts at ₹42,990 and comes in sizes ranging from 43 inches all the way up to 100 inches.

The company says the new lineup is aimed at buyers who want brighter visuals, smoother motion, and smarter TV features without necessarily stepping into Samsung’s most expensive flagship categories.

Picture Quality and AI Features Take Center Stage

Samsung’s new Mini LED TVs use smaller LEDs for more precise lighting control, helping improve contrast, brightness, and shadow detail. The lineup also includes features like Pure Spectrum Color, Mini LED HDR, and Color Booster for richer and more accurate colours.

Powering the TVs is Samsung’s NQ4 AI Gen2 Processor, which uses a 20-neural-network setup for real-time picture and sound optimisation. The processor handles AI upscaling, contrast tuning, and scene adjustments depending on the content being played.

Samsung is also continuing with its slim MetalStream Design language, featuring narrow bezels and a metallic finish.

Samsung Is Clearly Targeting Gamers Too

Gaming and sports viewing are getting a major push here. The TVs support Motion Xcelerator 144Hz, which is designed for smoother motion during fast-paced gameplay and sports broadcasts.

There’s also an AI Sound Controller that adjusts audio output based on user preferences and content type.

For software features, Samsung is bundling SmartThings integration, Samsung Knox Security, and One UI Tizen. The company is also promising seven years of OS upgrades for the lineup.

Price, Offers, and Availability

Samsung’s new Mini LED TVs start at ₹42,990 in India. The company is also offering up to 5% cashback and zero down payment EMI options with repayment tenures of up to 30 months.

The TVs are now available through Samsung.com, Flipkart, and leading retail stores across the country.