TCL iFFALCON Smart TVs deliver class leading multimedia performance in affordable price-point

    The smart TV market in India is destined to witness the biggest change with the launch of new iFFALCON Smart TV range. iFFALCON, which is a subsidiary of TCL Corporation has introduced the new TVs on Flipkart.com to bring the latest technology and high quality smart consumer electronics to every Indian's living room.

    TCL iFFALCON Smart TVs deliver class leading multimedia performance

    The iFFALCON's smart TV portfolio has the potential to redefine how Indians consume new-age entertainment content. The TV portfolio comprises of three distinguishing models, which are greater than the rest in terms of features and performance when compared to other products in the Indian smart TV landscape. The smart TV range comprises of iFFALCON 55K2A, iFFALCON 40F2 and iFFALCON 32F2.

    Let's have a closer look into the feature sets of these smart TVs. We will mainly focus on the 55-inch variant, which is class apart and offers the perfect blend of features and performance to enhance your big-screen multimedia experience.

    Class-leading Manufacturing process

    Let's start from the scratch. What makes the iFFALCON smart TVs special is the TCL's renowned vertically-integrated manufacturing process. The TCL-owned CSOT manufacturing technology process ensures that every component in the TV goes from a strict quality process, be it backlight and module to display, set, or the panel itself. These components are produced in-house to meet and exceed global quality standards.

    TCL iFFALCON Smart TVs deliver class leading multimedia performance

    iFFALCON 55K2A: 4K UHD Google-certified Android TV with built-in HDR

    The 55-inch flagship offering from iFFALCON offers ultra-high definition picture clarity. The 4K UHD TV comes equipped with a crisp panel that offers a resolution of 3,840 x 2,160 pixels. The panel also supports HDR technology to enable an accurate reproduction of light and dark shades. This elevates the viewing experience to the next level.

    TCL iFFALCON Smart TVs deliver class leading multimedia performance

    Exclusive Micro dimming technology

    iFFALCON 55K2A also comes equipped with 'Micro Dimming' technology and revolutionary white LED HD backlight. These are benchmark developments in LED HD backlight technology which drastically enhances the colour gamut and provides best-in-class dynamic colour contrast. All of this makes for a class-leading video playback experience, which is indeed greatr than the rest.

    TCL iFFALCON Smart TVs deliver class leading multimedia performance

    Experience Audio like never before

    iFFALCON's flagship 55-inch TV is a sound master. The TV comes equipped with Dolby 5.1 Surround Sound and advanced DTS post-processing technology. Combined together, these ensure sound quality which betters top-of-the-range stereo system in the market. The TV also has a 'Smart Volume' feature that makes sure you never experience sudden volume fluctuations while switching the channels. The feature also adjusts the volume when television commercials air. Moreover, the TV automatically detects the type of content you are watching sports, news, movies, etc. and adjusts the sound setting to offer the best optimal audio experience.

    TCL iFFALCON Smart TVs deliver class leading multimedia performance

    Android 7.0 Nougat for seamless software approach

    We haven't seen and tested any smart TV in this segment that runs the Android 7.0 Nougat. With the power of Google's latest software, iFFALCON 55K2A offers multiple advanced features such as task switching, picture-in-picture, and in-built Google Chromecast to users. You can also install apps from other devices through multiple platform sync feature.

    Besides, you can also sign-in from several Google accounts and can control the TV by using Google Voice Search. Simply press the dedicated button on the bundled remote and give a voice input to switch channels, open apps, increase volume, etc. iFAALCON smart TVs offer a full suite of Google services customised for iFFALCON 55K2A, making it a single-stop tech solution for all your entertainment needs.

    Powerful hardware

    iFFALCON 55K2A is powered by a powerful quad-core CPU and dual-core GPU. The smart TV has 2.56 GB RAM and 16 GB of internal storage. The powerful processing speed enables seamless and hassle-free multitasking, as well as instant power on within two seconds. You will also experience seamless online streaming as the smart TV is backed by 2.4 GHz+5GHz dual-band Wi-Fi. iFFALCON 55K2A also minimises power consumption.

    Another variant- the iFFALCON F2 comes with Dolby decoder and supports a variety of audio and video formats such as H.264/MPEG4/MKV/AVI/MP4 video coding. The smart TV also come equipped with comprehensive safety features such as lightning protection, fast heat ventilation, and wide voltage range.

    TCL iFFALCON Smart TVs deliver class leading multimedia performance

    Rich Content Library

    TCL wants to redefine how users consume multimedia content in the Indian market. The company has made significant investments into advanced technologies such as 5G, big data, and artificial intelligence to upgrade the home entertainment experience for viewers across the country. This has made it possible for TCL to offer seamless access to entertainment, whether online or offline. TCL enable iFFALCON smart TVs provide users with direct access to personalised content. The company has partnered with leading content providers such as Jio Digital, Netflix, Google Play Movies & TV, Youtube and ErosNow , Yupp TV, Flickree, etc. to enable a rich content ecosystem. Therefore, with iFFALCON smart TVs, you are destined to experience a rich and diversified content library for a more immersive entertainment experience.

    On the other hand, iFFALCON F2 provides a comprehensive range of downloadable content from over 500 applications ranging from video-on-demand, social, gaming, music, and photo sharing. It comes preinstalled with Netflix, one of the biggest online streaming platforms in the world.

    Amazon Echo Spot First Impressions

    The features listed above give us enough reasons to say that TCL iFFALCON series offer best-in-class features. The company's product portfolio is built on the four pillars- advanced hardware, state-of-the-art software, strong content partnerships, and robust sales channel through its association with Flipkart. Let's have a look at the pricing.

    TCL iFFALCON Smart TVs deliver class leading multimedia performance

    Pricing and offers

    iFFALCON's first three models will be available for purchase from May 7. iFFALCON 55K2A will be available at Rs. 45,999, while iFFALCON 40F2 and iFFALCON 32F2 will be priced at Rs. 19,999 and Rs. 13,499 respectively. To make the deal even sweeter, all three iFFALCON models will come with a bundled cashback offer with JioFi data card.

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