ASUS Gaming and Consumer Laptops Are Now Available for Purchase Through Swiggy Instamart

ASUS India has announced that its consumer and gaming laptops are now available on Swiggy Instamart, a leading quick commerce platform in India. This collaboration allows ASUS laptops to be delivered within minutes, enhancing accessibility for consumers. Previously, ASUS had introduced accessories to quick commerce platforms in late 2024 and is now expanding to include laptops for a more comprehensive offering.

ASUS aims to leverage the rapid growth of quick commerce, which is used by over 30% of urban tech buyers in India. The company plans to expand its presence, especially in metropolitan areas where fast delivery is increasingly expected. This partnership with Swiggy Instamart seeks to extend ASUS's reach and improve access to technology while focusing on speed and convenience.

Product Availability and Pricing

ASUS consumer notebooks and gaming laptops will be available on Swiggy Instamart in cities such as Bangalore, Delhi NCR, Mumbai, Hyderabad, Chennai, Pune, and Kolkata. The models offered include the ASUS Vivobook Go 15 with AMD Ryzen 3 7320U processor priced at Rs. 33,990, the ASUS Vivobook 15 with Intel Core i5 13th Gen processor priced at Rs. 50,990, and the TUF Gaming F16 with Intel Core i5 processor priced at Rs. 74,990.

The ASUS Vivobook Go 15 features an AMD Ryzen 3 7320U processor with 8 GB RAM and a 512 GB SSD. It runs on Windows 11 Home and includes MS Office. The laptop has a 15.6-inch display and weighs 1.63 kg. Meanwhile, the ASUS Vivobook 15 comes with an Intel Core i5 13th Gen processor, also equipped with similar specifications but weighs slightly more at 1.7 kg.

Expanding Reach Through Quick Commerce

The TUF Gaming F16 offers a robust gaming experience with an Intel Core i5 processor paired with NVIDIA RTX 3050 graphics card. It includes a backlit keyboard and a large battery capacity for extended use. This model also comes pre-installed with Windows 11 Home and Office Home software along with McAfee security for one year.

Arnold Su, Vice-President of Consumer and Gaming PC at ASUS India stated: "At ASUS, we're committed to innovating in alignment with evolving consumer lifestyles, and our association with Swiggy Instamart reflects that approach." He emphasized that this partnership ensures that ASUS laptops are delivered quickly across India's towns and cities.

This strategic move highlights ASUS's commitment to meeting consumer demands for fast-paced deliveries in today's world. By collaborating with Swiggy Instamart's extensive network across India, ASUS ensures that their laptops are readily accessible for work or gaming needs.