In an endeavor to offer wide range of capabilities for its 3G customers, Aircel, one of India's leading mobile service providers, today launched industry's first 3G music smartphone - Canvas Beat - offering unified music experience with technology powered by Micromax.
Aircel has also bundled attractive offers and benefits with the smartphone which will be exclusively sold by the telecom operator at Rs. 9,999.
As per the offer, the buyers will get a full talk time on recharge of Rs. 118, also local calling and STD calling at 1p/sec for 6 months, 1GB Data (2G/3G) per month for 30 days, ISD calling benefits, Free 1000 songs through Aircel app and free high end headsets.
Micromax Canvas Beat: Key Specifications
The Canvas Beat features a 5.0-inch IPS LCD capacitive touchscreen display with a resolution of 540 x 960. The smartphone uses OGS One Glass Solution Screen and will also come powered by 1.2 GHz Quad-core Cortex-A7 Broadcom BCM23550 chipset and a Broadcom VideoCore IV GPU coupled with a decent 1 GB RAM.
It comes fitted with an 8 MP rear camera with autofocus and dual-LED flash, alongside a 2 MP front facing shooter. The phone offers a 4 GB ROM, which can be expandable memory up to 32GB. Other connectivity options included in the device are Bluetooth, WiFi, GPS, 3G support, dual SIM and Li-Ion 1900 mAh battery.
On the announcement, Anupam Vasudev, Chief Marketing Officer, Aircel, said, "Aircel has always been at the forefront of data revolution by offering innovative products and services to its customers. The upsurge in 3G data requires smartphones and devices of a substantial screen size and relevant content and applications. We are delighted to launch Canvas Beat, industry's first 3G music smartphone which is packaged with right content developed especially for music lovers and will offer unified music experience to them."
Speaking on the launch, Mr. Vikas Jain, Co-Founder, Micromax said, "Being a leading consumer brand, we have always aimed to develop customized products and services which act as solutions to the needs of the fast-evolving consumers."