Asus Zenfone 5 Lite: 5 Inch qHD Smartphone With Android 4.4 Kitkat Officially Launched

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Asus has had a successful profitable year, thanks to strong sales of Zenfone series. While the tablet market is showing a slow down, the Taiwan-based company appears to be optimistic about its future lineup of smartphones, which includes updated Zenfone series.

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Even though the firm has yet to officially announce the Zenfone 2, Asus today launched a new mid-end smartphone onto market. Dubbed as the Zenfone 5 Lite, Asus seems to be targeting common masses with a new entry-level handset. The device is currently available in Philippines, with more countries to follow in the coming days.

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Asus Zenfone 5 Lite: 5 Inch qHD Smartphone With Android 4.4 Kitkat

The Zenfone 5 Lite has the same design aesthetics as the original Zenfone 5. However, the major difference between the two devices is, of course, all together different hardware specifications.

The device sports a mediocre 5-inch qHD (960 x 540) screen rather than the 720p HD screen found on the Zenfone 5. There's a 1.2GHz dual-core Intel Atom Z2520 processor with Hyper-Threading coupled with 1GB of RAM. The original ZenFone 5 had a 1.6GHz dual-core Intel Atom processor, paired with 2GB of RAM.

In the camera department, there's also an 8-megapixel rear-facing camera and a 3-megapixel front-facing shooter. You will get to see standard connectivity options, but now 4G LTE. The makers have added a 2,500mAh battery inside.

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Like other smartphones, the Asus Zenfone 5 Lite runs Android 4.4 Kitkat out-of-the box. The handset is now available in the Philippines at a price point of $125 or Rs. 7625.

Clearly, Asus is targeting emerging markets with its trending happening Zenfone 5 Lite. Asus has not announced the retail availability of the Zenfone 5 Lite in India just yet.

Source - Blogofmobile

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