Idea Cellular, India's third largest mobile operator, has launched two affordable 3G-enabled smartphones in India. With two new offerings, the network operator targets young and savvy consumers.
The Ultra II features a large 5.5-inch display and a quad-core processor under the hood. The dual-SIM phone is priced at Rs. 12,500. The other handset, Id 1000, come fitted with a dual-core processor, and is priced at Rs. 5,400. Both the devices will be made available in Idea's major 3G markets.
The Idea ULTRA II is a premium segment 3G smartphone targeted at young professionals and students looking for a high-end smartphone at an affordable rate.
Talking about its specs, the handset features a 5.5-inch display, a 1.3GHz quad-core processor, 8MP camera with an LED Flash, 2MP front-facing shooter and a 2,500mAh battery. The device runs on Android 4.2 Jelly out of the box. It also comes with an Ultimate Power saver mode for 75% extra saving on battery time.
The network operator says that the device will be made available in Idea's leading major 3G markets - Andhra Pradesh, Kerala, Maharashtra & Goa, MP, Chhattisgarh, Haryana, UP West, and UP East. The phone is priced at Rs. 12,500.
The Idea Id 1000, as the name suggests, is a low-cost Android-based phone targeting a larger section of masses. It has a fast dual-core processor and runs on Android 4.2 Jelly Bean out of the box.
The phone is pre-loaded with number of social networking apps. On the specs front, it features a 2MP rear-facing camera and 4GB of internal storage, which can be expanded up to 32GB via a microSD card slot. Users can experience this little wonder at Rs. 5,400.
The company says the device will be made available across across Andhra Pradesh, Kerala, Maharashtra & Goa, MP & Chhattisgarh, Gujarat, UP West and UP East.
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