Tecno Mobile to launch edge-to-edge display smartphone in India on January 18

Tecno Mobile, a new entrant in the Indian smartphone business, is set to launch its first "Full View" display smartphone in the "Camon" series in India on January 18, 2018. The device will sport a slim profile with an edge-to-edge display.

The company has provided some exclusive insights about the smartphone and has said that Camon Series basically includes "Camera centric smartphones" built with powerful front and back camera.

Further, the camera in the new smartphone will be optimized for Indian skin tone with boosted dual flash for capturing moments in any light.

It will be interesting to see what the company will bring to the market and whether the smartphone will appeal to consumers or not.

Meanwhile, the company has launched Made for India "i" series smartphones in 15 states, including Delhi-NCR, Haryana, Assam and West Bengal in 2017.

The "i-Series" comprises of smartphones like i3, i3 Pro, i5, i5 Pro and i7 priced between Rs. 6,990 and Rs. 14,990.

Anish Kapoor, CEO at Tecno and Infinix India had earlier talked about the company's plans and had said, "Around 3 months ago we launched our products in only 3 markets in India and the response received has been very good. We aim to replicate this success across other markets and our target is to be among the Top 5 smartphone brands in India by the end of 2018. To ensure this we are working towards strengthening our distribution and after-sales service network and make Tecno smartphones available to our customers across India."

Tecno Mobile is the premium mobile phone brand of Transsion Holdings with a comprehensive mobile devices portfolio across feature phones, smartphones, and tablets. As a brand, TECNO is dedicated to transforming state-of-art technologies into localized products under the guideline of "Think Globally, Act Locally".

Established in 2006, Tecno has a presence in more than 40 countries across the globe. As one of the fastest growing international brand, Tecno has achieved a cumulative sales volume of 120 million units. It is now one of the top three mobile phone brands in Africa and a major player worldwide.