Spice Mobile has long been seen as a reliable brand in making sub 5K mobile handsets. They have provided stiff competition to the likes of Micromax, Videocon, Fly Mobile and Intex. They have even introduced phones that challenges premium competitors like Nokia, Sony Ericsson, Motorola and Samsung. Today we are going to have a small peak into one of Spice mobiles promising series of phones- the Blueberry series. There are mainly 2 phones in this series- the Spice Blueberry Express and Spice Blueberry Aura.

The Spice Blueberry Express is a bar phone that has Dual Sim capability with standby facility available. It has several smart features. The Blueberry Express has all the latest in multimedia technologies like music and video playback, camera, expandable memory and so on.

The notable specifications of the Spice Blueberry express are -

1. Dual SIM GSM+GSM
2. Dual Sim Standby
3. Push email & instant messaging facility
4. Customisable front & back panel
5. Full QWERTY Keypad with Track pad
6. Smart Desktop interface
7. 2.0 megapixel camera with digital zoom
8. Up to 8GB T-Flash card slot foe external memory support
9. JAVA/GPRS
10. Games
11. 6 cm QVGA display screen
12. Music Player including MP4 player
13. Bluetooth

The Spice Blueberry Aura is also a no bargain multimedia entertainment phone that has almost the similar specifications as that of the Spice Blueberry Express. The camera and media format support options of both the phones are the same.

The notable specifications common to Express and Aura are -

1. Dual SIM GSM+GSM
2. Full QWERTY Keypad
3. JAVA/GPRS
4. Games
5. Bluetooth
6. Music player
7. 2.0 megapixel camera with digital zoom
8. Expandable memory upto 8 GB

Both the phones are expected to be priced under Rs 5000 and with this low cost yet high feature prone series of mobiles Spice mobiles has targeted to become one of the biggest mobile brands in India.

Spice Mobiles have always been on the fore front when it comes to introducing innovative concepts in mobile phones. They are now a solid brand in India. They are believed to be the first to launch the projector phone and also the Dual Sim Android phone to the Indian Market. Now their main focus is on the mass market.

The two sleek phones from the blueberry series- Spice Blueberry express and the Spice Blueberry Aura are examples that Spice mobiles have focussed their attention in producing cheap phones that will capture the imagination of youngsters and old folks alike.

The company"s focus is on the right direction.

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