Spice introduces the Blueberry Aura

By Rahul Ramesh

Spice introduces the Blueberry Aura


Spice has been in the Indian mobile phone scenario for long enough and has been launching more and more phones targeting the entry level segment. The wide range of phones offered by the company has everything from entry level, mid level and high end phones. There dedication to their work has earned them the Golden peacock award in the year 2007.

Spice Blueberry Aura is an entry level phone which packs in high end features. The mobile is mainly aimed at people looking for more value for their money when it comes to mobiles. The phone comes in a trendy and stylish white candy bar design. The mobile is small enough to fit into users’ palm. The device has dimensions of 111.5x64x12.9 mm and weighs just in at about 94.872 grams which is very light for such a feature rich phone. A full QWERTY keypad is provided which makes messaging and calling very easy. It features an internal monopole antenna. The device runs on 1000mAh battery and it has a stand by time of about 560 hours. The battery also offers a talk time of 200 minutes which is not very high but is ok.

Spice Blueberry Aura has a 2.6 inches color display with screen resolution of 320x240 pixels. The phone has an internal memory of 6.9MB.There is option for increasing the memory by adding a memory card. It supports T-flash type memory cards. The external memory can be increased up to 8 GB. The phones internal memory is enough for storing about 2000 phone book entries and 1000 SMS. Also additional entries and messages can be stored in the SIM card.

The front camera is of 2.0 mega pixel and has digital zoom feature. There is also option for video recording. The camera has night vision mode that enables it to take good quality photos in low light. The recorded images and videos can be stored either in the internal phone memory or can be stored in the external T-flash memory card. The phones connectivity options include Bluetooth and GPRS. The device runs in Bluetooth version 2.1.There is also provision for connecting a data cable which allows faster transfer of files from pc or laptop to the device.


There are lots of entertainment features in Spice Blueberry Aura. The device is JAVA enabled and supports JAVA games and applications. It comes preloaded with a number of games. The other preloaded applications include alarm clock, currency converter, world cock etc. The organizer consists of very useful features like To-Do list, calendar etc. The phone has an inbuilt FM radio .There is also option for recording the live FM broadcast. So whenever a song or content you love is aired you can store it in the phone for future listening. There is also a built in music and video player that can play most of the common music and video file formats.

The phone is priced at an amazing price of around Rs. 4, 000. The price tag is very competitive considering the entire feature Spice mobiles has integrated into the device.

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