Nokia-owned Vertu has combined its renowned, handcrafted luxury with high-tech functionality with its recently announced Constellation which will run on the Nokia-developed operating system, Symbian. This is Vertu's first touchscreen smartphone. Vertu Constellation would be rivalling Tag Heuer Link which however has a price in India tag reaching to a whopping Rs. 12,33,992, while the Constellation range is likely to be priced around Rs. 3,08,498 for the ‘Satin Brown' model and around Rs. 7,71,245 for the ‘Red Gold Mixed Metals' model in the UK. The launch announcement at Milan's Palazzo Serborini was attended by the who's who of the entertainment and modelling industry.
The ultra-luxurious new features on Vertu Constellation include sapphire crystal screen and ruby surround on the camera. President Perry Oosting explained the unique blend of tailor-made luxury and functionality maintained in Vertu models.
Constellation will come equipped with many exclusively-built applications such as Vertu Concierge which functions as a personal assistant for each user. The service has been expanded to provide access to worldwide member clubs and wine as well as personal security advice. This 24-hour service can be accessed by a call or the touch of a button. Along with advice one can also secure priority bookings for various events and recommendations about various lifestyle choices.
It would also be featuring the City Brief travel application to be offered in French, English, Italian, German, Russian, simplified Chinese and Arabic, where you can get expert advice on any city as soon as you reach there. Presently there are more than 200 cities covered. These destination guides are created and constantly updated by local experts of the respective cities. Information provided includes fine restaurants, new destinations to be checked out, and hidden attractions. All this as soon as you've arrived in any of these covered cities, so you can instantly plan your itinerary.
Other features of Vertu Constellation are access to MS Office documents, 32GB memory, HSDPA and WiFi. It is also equipped with 3.5" nHD AMOLED display and dual LED flash-equipped 8-megapixel camera. Vertu mobile handsets are reportedly hand-built in the facility at Church Crookham in Hampshire. Recently their handsets have become increasingly popular in Russia and Asia.
With such highly exclusive and customer-oriented features, Vertu Constellation users will feel special and well looked after. High profile businessmen and celebrities may be the target customers for Vertu's new touchscreen smartphone, as they are constantly on the move, have equally high profile friends and contacts and attend high profile events too. They can therefore benefit from the exclusive personal assistant features on offer.
With killer looks, smartphone functionality and exclusive features, Vertu Constellation will surely attain popularity in spite of the lofty price in India tag.