Sony Ericsson has made a fortune with the Xperia series of Smartphones. The Xperia series accounts for about 40 % of Sony Ericsson"s Global sales. The company has around 10 different Xperia models in the market currently and has plans to increase the line up by significant numbers. They have a string of models waiting to be launched under the Xperia tag. Today we take some time to review one of those upcoming models from Sony Ericsson under the Xperia series name tag.

The model is christened the Xperia Ray. The model was announced along with two others by Sony Ericsson at a separate event held along with the CommunicAsia 2011. It is still not clear as to why Sony Ericsson preferred to miss out on the CommunicAsia 2011 event and focus on a separate event to act as a Launchpad for the new mobiles. Maybe it was to garner more attention to these prestigious models.

Xperia Ray is designed on the cues of the Xperia X10 as it is evident from the similarities between the 2 phones in more ways than one. The phone has also adapted some design elements from the Xperia Arc as well. That is mainly in the newly aligned menu button that is adorning Xperia Ray.

Xperia Ray has some cool features and is comparatively a smaller phone than X10. It is both thinner and lightweight. It has a 3.3 inch touch screen based display that has support for viewing high definition content. The display is Scratch resistant and also immune to dust. The phone has the latest Timescape UI from Sony Ericsson that is a delight to use with neatly arranged applications and menu tabs.

The phone has all the latest in multimedia support including Audio and Video player, recording for audio and video, stereo speakers, FM radio, Universal 3.5 mm jack and many more. The phone has support for a large variety of media files including high definition video content.

Xperia Ray has a powerful camera that supports high definition video recording. The phone has considerable internal memory besides providing a large external memory expansion support via a Micro SD slot.

The phone has the latest in connectivity and communications department including Bluetooth, Wi-Fi and 3G internet access with high speed.

1. Xperia Ray features are
2. Android Gingerbread OS
3. Multimedia support
4. 3G, Wi-Fi and Bluetooth
5. 8 Mega Pixel Camera with LED flash

The expected price of the the new Xperia is around Rs 25000 and the phone looks all set to make an impact in the Smartphone market.

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