On Monday, RIM, the Blackberry phone maker confirmed that the company will launch their upcoming Blackberry 10 OS at the event on January 30 in 2013, which is scheduled to take place in multiple countries at the same time. Following the new platform launch news RIM also confirmed that the day will also mark the launch the unwrapping of two new Blackberry 10 handsets. Now, a Bloomberg has swirled around the tech media world which states that RIM has further announced that they will start selling smartphones running BlackBerry 10 operating system beginning February, 2013.
“We want to do it as quickly as possible,” Chief Operating Officer Kristian Tear said in an interview following RIM’s announcement of the January 30 date earlier in the day. Though the first phones won’t go on sale simultaneously worldwide, RIM is aiming for a release on multiple continents within 30 days of the unveiling, ” said the report.
The company had originally not specified a date, saying only that BB10 hardware would arrive in the first quarter of 2013, and a later report suggested that they might actually not make it to market until March, at the very end of that quarter.
According to past reports, two smartphones are rumored to be dubbed under the brand name L series and N series based on the new platform and are still under development.
In September, apromo video was posted on Vimeo, based on which Crackberry, a site dedicated to BlackBerrycopied the video before it was pulled down by the editor.
The video hinted that BlackBerry 10 OS will be run on two different types of devices – a full touchscreen device and a touchscreen + QWERTY hybrid device. It also demonstrates simplistic navigation and deep integration to social networks including Twitter.
When it comes to the touchscreen + QWERTY hybrid device with the BlackBerry 10 OS, underneath the large touchscreen display is a four row QWERTY keyboard. This is a mockup with an interesting design, which is devoid the popular trackball and optical trackpad of RIM’s smartphones.
Regarding the availability on different carriers, numerous report have claimed that the company has confirmed to be testing the two smartphones over 50 carriers around the world.
Hence it can be said that RIM is focused on building a strong ecosystem for the BlackBerry 10 platform, which is starting to see challenges not only from Android and iOS, the current market leaders, but also from Microsoft’s mobile platform, which has just arrived in a new version, namely Windows Phone 8.