Flipkart ties up with Mumbai's Dabbawalas

Posted By: GizBot Bureau

    Leading e-retailer Flipkart on Thursday announced partnering with Mumbai's world famous Dabbawalas for last mile delivery to its customers in the country's financial capital.

    Flipkart ties up with Mumbai's Dabbawalas

    "The association with the popular Dabbawalas in Mumbai is an effort to explore newer delivery channels and leverage their unique expertise to enhance our last mile delivery capabilities," the city-based e-commerce firm said in a statement.

    Recommended: Top 10 Best Smartphones Only Available on Flipkart in India

    Without formal administrative machinery, the 120-year-old Dabbawalas (box carriers) system carries lunch boxes and delivers them to their customers across the bustling metropolitan with a population of 21 million.

    Flipkart ties up with Mumbai's Dabbawalas

    "The Dabbawalas are an inspiration on how to conduct business without paper or administrative back-up to keep costs minimal. As a trusted brand, their unique delivery system has been smooth, reliable and survived the test of time," Flipkart director for last mile delivery Neeraj Aggarwal said in the statement.

    Recommended: Top 10 Most Expensive Mobile Phones Available in India (2015)

    As a partner to eKart, the Dabbawalas will collect Flipkart's shipments from delivery hubs and deliver them to the customers while picking their boxes.

    Flipkart ties up with Mumbai's Dabbawalas

    "We have trained the first batch of Dabbawalas at our delivery centres to use a paper-based tracking system with the idea being to train them on using apps and other wearable tech," Aggarwal added.

    As an e-commerce marketplace, Flipkart offers over 20 million products across 70 categories, including books, media, consumer electronics and lifestyle through cash-on-delivery service with a 30-day replacement policy.

    The eight-year-old firm claims to have 30 million registered users with 10 million daily visits or hits on its online portal and delivers eight million shipments a month.

    Source: IANS

    Read More About: flipkart dabbawalas news

    Stay updated with latest technology news & gadget reviews - Gizbot

    We use cookies to ensure that we give you the best experience on our website. This includes cookies from third party social media websites and ad networks. Such third party cookies may track your use on Gizbot sites for better rendering. Our partners use cookies to ensure we show you advertising that is relevant to you. If you continue without changing your settings, we'll assume that you are happy to receive all cookies on Gizbot website. However, you can change your cookie settings at any time. Learn more