Google will reportedly announce “Made for Google” program on Wednesday

This "Made for Google" program is aimed at third-party accessories manufacturers.

By Chandrika

    Google is hosting a launch event to unveil the Pixel 2 and Pixel 2 XL on Wednesday. Other than the smartphones, the company is expected to take the wraps off few more hardware devices.

    Google will reportedly announce “Made for Google” program on Wednesday

    Now, fresh information suggests Google will also announce a "Made for Google" program for third-party accessories. The folks at the 9to5 Google have obtained this information from a source familiar with the matter. Another source associated with the upcoming hardware announcement has also confirmed to the publication that Google will be starting a certification program for third-party accessories.

    As of now, there are no details available about the program. Needless to say, it is somewhat identical to Apple's MFi (Made for i) plan.

    The Cupertino-giant's MFi certification program lets third-party accessories manufacturers make use of Apple's logo and branding. In addition, through the program, third-party accessories manufacturers are provided with hardware components, specifications, and technical support.

    Initially, Apple used to take money for each certified device. Later though, the company decided against it. Hence, we assume Google could take up a similar strategy with "Made for Google".

    Google's new program may give birth to products such as battery packs, USB Type-C chargers, USB cables for the Pixel 2 and Pixel 2 XL. It is expected that people would go for a product that has a "Made for Google" stamp on it.

    As mentioned earlier, the search engine giant is also rumored to unveil the Google Pixelbook, Google Home Mini, and Daydream View VR tomorrow.

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